Website Analytics

Website analytics isn't about turning you into an analyst; it's about helping you answer the most practical questions for running your website: How many people have visited recently? Where did they find you? Which pages keep them engaged? Which buttons are they clicking?

Kanorio's built-in analytics start collecting data as soon as your published website receives visitors, without needing to install any tracking code first. If you're running ads or need more in-depth third-party reports, you can also connect Google Tag Manager, Google Analytics 4, or Meta Pixel in Kanorio Pro.

This section is organized to follow a logical flow: "Start with an overview, then dive into pages, and finally decide on your next steps." Begin with an introduction to analytics; unfamiliar terms will be explained in plain language.

What Will This Section Help You Achieve?

• Understand metrics like pageviews, unique visitors, sessions, traffic sources, and page performance.
• Use actual data from your live website to identify the content visitors view and interact with most.
• Differentiate between new and returning visitors to see if your content encourages repeat visits.
• Set up GTM, GA4, or Meta Pixel for ad campaigns or other advanced analytics needs.
• Understand the meaning of data related to Cookie consent, AI bot activity, and website edge protection.

First, Confirm What You Want to Do Now

How Is This Section Different?

This section focuses on "what happens after your website goes live," helping you identify your next steps from the data. It won't teach you how to build pages, modify modules, or write content. If you want to improve page content and action buttons, head over to Build Your Website.

SEO and promotion deal with how to get more of the right people to find your website, covering aspects like search settings, Google Search Console, social sharing, and marketing elements. This section, however, helps you observe the traffic and interactions resulting from those actions. For store orders, refunds, and buyer data, please refer to the Online Store section.

A Few Things to Keep in Mind Before You Start

• Data is only collected for published, publicly accessible websites; editor previews and drafts do not represent real visitors.
• Newly published websites or those with low traffic may take some time to accumulate data sufficient for trend analysis.
• Compare changes over a period, such as the past 30 days, rather than making drastic website adjustments based on a single day's numbers.
• Third-party tracking and Cookie consent involve visitor privacy and plan entitlements. Before setting them up, ensure you understand the services you're using, how you'll inform visitors, and the applicable regulations.

Articles in This Section

• Introduction to Analytics: Is Your Website Being Visited? - Starting with pageviews, visitors, and sessions.
• Understanding Traffic Overview - Grasping overall trends and traffic sources.
• Page Performance and Conversions - Identifying pages and actions worth optimizing.
• New vs. Returning Visitors - Comparing first-time and repeat visits.
• Third-Party Tracking Tools: GTM, GA4, and Meta Pixel - Setting up external analytics or ad tracking as needed.
• Cookie Consent Banner - Understanding the relationship between visitor consent and analytics data.
• AI Bot Visit Records - Viewing records of AI tools accessing your published website.
• Website Protection and Traffic Statistics - Learning about edge protection and related traffic information.
• Analytics FAQ - Resolving common data interpretation questions.

Recommended Reading Order

Most websites can start by reading Introduction to Analytics: Is Your Website Being Visited?, followed by Understanding Traffic Overview and Page Performance and Conversions. When you need to run ads or require more granular data, then set up third-party tracking and Cookie consent. Refer back to Analytics FAQ if you have questions.